Problem with a Creative Labs Zen Touch! Please Help?

Creative Labs Zen Touch 20 GB

The player has a playback error and i need to reinstall the firmware. When i try to connect the device to computer to reinstall the firmware every thing connects fine but when i load up the firware software it says not connected ! I think this is because i am not in recovery mode. Unfortunately i can not get the player into recovery mode. I have connected to power supply held down play pressed a paper clip in the recovery hole for 4 seconds taken it out and held play for ages and it will not go into recovery mode !! Any ideas would be awesome !! Thanks